Coca-Cola ,"Animals of Africa "

1 was available / secondhand

R3,500.00

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Main centres:	1-3 business days
Regional areas:	3-4 business days
Remote areas:	3-5 business days

Seller

Heritage Trades1015

98.81 % Positive ratings

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Condition

Secondhand

Location

South Africa

Bob Shop ID

80292465

1961 Animals of Africa in South Africa

In 1961, Coca-Cola introduced the “Animals of Africa” promotion to the South African market. Each miniature ivory animal figure has “Drink Coca-Cola” on the base. The promotional posters read, “Every time you refresh with ice cold Coca-Cola, you help a wild animal survive”, and proceeds were donated to the Water for Wild Animals Fund.

The Company at the time was looking for “a large-scale promotion which would not only offer to the public interesting and attractive premiums for the purchases of Coca-Cola, but would be of direct assistance in a cause of national importance, namely, the protection of the wildlife of Africa.” There were a total of 20 animals in the complete set, although one collector has a set featuring a 21st animal.

THIS SET HAS 23 ANIMALS (some have fanta stamped)

The 3-D setting could be purchased separately, and some people even adorned the animals as jewelry as you can see in the picture of the lady wearing a necklace, bracelet and earrings made of the animals. This continues to be a very popular item among Coca-Cola Collectors, even in the United States even though the promotion did not run in the US.

424 x 165 x 145mm, condition: good