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Fully updated with new chapters linking strategic thinking and action in the management of tourism this textbook provides an analytical evaluation of the most important global trends in tourism and analysis of the impact of crucial environmental issues and their implications and the major factors affecting international tourism management.
TITLE: Strategic Management in Tourism
AUTHOR: MOUTINHO,L
SKU: 9781845935887
PUBLISHER: CABI Publishing
DATE PUBLISHED: 15/03/2011
PLACE PUBLISHED: United Kingdom
PAGES: 328
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 189 mm x 246 mm x 20 mm
WEIGHT: 900 gr